AI citations

Who this is for

Brand and content operators tracking how often AI assistants reference the site's URLs, and which model-stored sentiment those mentions carry.

When to use this page

Open it after each intelligence-enabled audit cycle, and before major messaging launches when you want a baseline screenshot of where the AI surface currently sits.

In the app

The screen is AI citations at /intelligence/citations. Pick a site from the header dropdown.

What you see

• Summary metrics for how often AI-style citations reference your URLs, plus drill-down lists.
• Individual citation rows typically show source, URL, sentiment badges (positive, negative, neutral styling), and actions such as opening the cited page.
• Trend visualisation aggregates historical citation probability from intelligence and audit trend payloads (monthly roll-ups in the chart component).

Empty or sparse data

Add or select a site, then run audits with intelligence and citation checks enabled on New audit so the agents populate this view.

Exact empty copy. "No citation data yet. Run an audit with citation analysis enabled."

Tips

• Pair with Brand profile so the messaging and proof points align with what models quote.
• Export or screenshot trends before major launches for stakeholder reporting.

Related

• Intelligence overview.
• Brand profile, products, audiences, and proofs.